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April 6, 2006

Pet Peeve #281

A random pet peeve I run into far too often: web sites which use the exact same meaningless title on every page.

There are some very large companies guilty of this.

Two reasons to fix it:
1. Your viewers can actually make useful bookmarks from your site! "MadeUpSite.com: How to Mix a Mudslide" and "MadeUpSite.com: Sober Up With Coffee" are easily distinguishable in a list of bookmarks. "MadeUpSite.com" and "MadeUpSite.com"... aren't. And to make matters worse, Internet Explorer can't handle identically-named bookmarks, so for most sites so afflicted, their visitors can bookmark a whole one page. Sexy.

2. Google (and many other search engines) like your site better when it has unique titles for each page. It also makes it easier for potential visitors/customers to find your site.

If you're using a commercial solution to manage your website, feel free to bug the hell out of your vendor until they make their product useful. Anyone who's paying for the privilege of useless page titles is just being screwed.

Posted by Colin at April 6, 2006 6:44 PM

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